
Our latest insider scoops

Meet The Feed's 2025 High Performance Team
Our 2025 High Performance Team is here – a powerhouse lineup of athletes that represent the best in sport. These athletes don’t just compete—they set the standard, and we’re here to fuel their success.

The Fit, Fast, and Fresh: What's New at The Feed
Course records fall, world titles are claimed, and big brands are launched – it was March madness at The Feed. Here’s everything you need to know about happenings at The Feed, from the highlights of our performers to the new products on our shelves.

Racing On Empty: What I Learned From My Worst Bonks
Bobby Julich is back with another piece sharing the stories behind his worst bonks ever. This isn't a highlight reel by any means, but rather an example of what the old-school mindset around fueling cost him... and can cost you.

Nella + VNella = Game Changers
A few months back, we shared the revolutionary new products from FitBiomics that are changing the way we view probiotic supplements. Today, we are going to dive in on what has become my (Matt's) most impactful supplement discovery of 2025.

Find Your Perfect GU
When it comes to fueling for endurance sports, few brands have the history and reputation of GU Energy. Today, we are breaking down the range of GU Gel offerings and how you can implement each one into your training.

The Fueling Strategy That Will Make You Faster
Most athletes underfuel during training without even realizing it, leaving gains on the table. By making drink mix the foundation of your fueling strategy, you’ll find it easier to stay on top of your goals, enjoy better training, and see improvements. Here's why Maurten is one to try.

Dennis Connors Wins His Third USA Climbing Para National Title
You may know him as a dominant para-cyclist, but Dennis Connors is a versatile athlete. Hear how he claimed his third USA Climbing Para National Title and secured a spot on the National Team.

The Best and Worst Nutrition Advice I Received in My Career
Guest writer, cycling legend, and Olympic medalist Bobby Julich reflects on his time as a pro athlete. Specifically in today's article, he shares the advice he received that shaped him as an athlete – whether that was for better or worse.