Our latest insider scoops
How Pro Cyclist Sarah Sturm Fuels with Tailwind’s New High Carb
If you’re an endurance athlete looking to fuel smarter, Sarah Sturm has some insights you’ll want to hear. This gravel and mountain bike pro has been secretly training and racing with Tailwind’s new High Carb Fuel – and let’s just say, she’s a big fan.
Nicole van der Kaay on Fueling Different Triathlon Lengths
New Zealand’s Nicole van der Kaay shares her thoughts on fueling for the specific demands of short course triathlon with The Feed. Off the back of a hugely successful March, one that saw her take gold in the Oceania Sprint Triathlon Championships and a podium at the Ocean Triathlon Championships, we are thrilled to share her insight.
Tailwind High Carb is Changing the Game
Changing fueling standards have contributed to a wave of performance breakthroughs. Speaking of breakthroughs, let David Roche tell you about the performance revolution and how Tailwind High Carb is playing a part in it.
Meet The Feed's 2025 High Performance Team
Our 2025 High Performance Team is here – a powerhouse lineup of athletes that represent the best in sport. These athletes don’t just compete—they set the standard, and we’re here to fuel their success.
The Fit, Fast, and Fresh: What's New at The Feed
Course records fall, world titles are claimed, and big brands are launched – it was March madness at The Feed. Here’s everything you need to know about happenings at The Feed, from the highlights of our performers to the new products on our shelves.
Racing On Empty: What I Learned From My Worst Bonks
Bobby Julich is back with another piece sharing the stories behind his worst bonks ever. This isn't a highlight reel by any means, but rather an example of what the old-school mindset around fueling cost him... and can cost you.
Nella + VNella = Game Changers
A few months back, we shared the revolutionary new products from FitBiomics that are changing the way we view probiotic supplements. Today, we are going to dive in on what has become my (Matt's) most impactful supplement discovery of 2025.
Find Your Perfect GU
When it comes to fueling for endurance sports, few brands have the history and reputation of GU Energy. Today, we are breaking down the range of GU Gel offerings and how you can implement each one into your training.