Our latest insider scoops
Black Friday Chaos: Trending Deals You Can't Miss
Black Friday has stretched well beyond a week and the chaos is real this year. But the best part? The deals are here to stay — they won't get better by waiting.
The Small Things That Make Your Day: Socks, Shakes & Hydration
The right morning routine can make or break your entire day, and I've spent years dialing in the small details that actually matter. From the socks I slide on first thing to the breakfast shake that keeps me fueled until afternoon, here are the products I genuinely can't live without.
Introducing The Animal Bottles
Is cycling civilized? Or is it the wildest sport (in Lycra) out there?
Stop Overpaying for Carbs
Introducing The Feed Lab. Our answer to the value problem in performance nutrition. Learn how this brand will change the game for affordable, effective fueling.
The Story of Maui Nui Venison
How One Hawaiian Company Turns an Ecological Crisis Into the World's Most Nutrient-Dense Red Meat
The All-New NSF For Sport Store
Fuel smarter and fuel safer with the all-new NSF for Sport Mode at The Feed. From elite athletes to the health-conscious, you can now shop for all your favorite items under the NSF for Sport certification safety net.
Your Feed: How To Get 90+ Sleep Scores
The sleep experiment that changed everything, the best products from our new product showcase, and who doesn't love watermelon? I've picked out the highlights of what's happening at The Feed from the past week so you don't miss a beat.
World Records Fall, Carbs Go Up: The Feed's Spring is Coming in Hot
200g of carbs an hour fuels a world record, secret gels come to our shelves, and big products go live – April was a month for the books at The Feed! As we celebrate our birthday and look ahead to an action-packed May, here's everything you need to know about our athletes' incredible performances and what's new at The Feed.