
Our latest insider scoops

When We Reset Our Clocks, Let's Reset Everything Else
We rolled the clock back this weekend and have officially shifted gears into the winter season. What if we also shifted our focus regarding health and wellness? Here is Matt's Wellness Stack – five specific things with specific benefits that I'm taking right now.

Two Kilometers from Glory
For nearly eight hours, Taylor Knibb had raced on the edge of perfection — until everything changed. This is the story behind Knibb's 2025 IRONMAN World Championship.

The Truth About Lead Levels and Protein Powders
New research shows endurance athletes actually need more protein—not less—and most powders are well within safe limits. Here's what you should know about lead an protein powders.

Fix Your Gut, Run Uphill, Sleep Better, and Drink Broccoli: Matt's Current Routine
I'm back and diving headfirst into a new training protocol that's absolutely crushing me – in the best and worst way possible. Here's what I'm doing right now, and the products that are making a difference.

Legal Peptides and the Benefits for Endurance Athletes
Legal peptides have entered endurance sports, promising enhanced recovery and bulletproof joints. What are legal peptides? What do they do for us? Here’s what the research says.

What Makes goBHB Different from Regular Ketones
If you research ketone supplements, you’ll find that not all the beta-hydroxybutyrate (BHB, the actual ketone) is created equal.

Caffeine vs Paraxanthine: What Athletes Need to Know
If you’re like most endurance athletes, caffeine is probably a non-negotiable part of your training. Here's what you should know about caffeine and it's interesting alternatives.

Top Products of 2025
While the year is most certainly not over, we felt it necessary to highlight some of our favorite products of 2025. These are the top products you'll find pushing boundaries, challenging the status quo, and helping athletes reach new heights.