Our latest insider scoops
A New Bicarb Contender Just Landed
Sodium bicarbonate has become one of endurance sports' most powerful legal performance enhancers, with the IOC itself recognizing it as such. A new UK product called FlyCarb has entered the discussion and is going to be an exciting option for bicarb supplementation.
Couch to Marathon: 24-Week Beginner Plan
Going from zero to 26.2 miles is possible with the right structure. This 24-week plan will give you the tools to do just that. This plan builds your base slowly so you reach the start line ready to run.
How Much Protein Endurance Athletes Actually Need
New research shows endurance athletes need 1.8-2g protein per kg—essentially double the previous recommendations. Here's why it matters for endurance athletes and how to hit your targets.
How I Screwed Up My Gut
Fasted morning workouts are a staple for many athletes and high performers. It's easy, seems healthy, and feels good. However, I found out that my breakfast negligence was ruining my gut.
Top Products Trending in January 2026
One thing that proves a product truly works is the customer. These are the top products of the year so far, backed by data that shows you all are coming back for them again and again. Some are exactly what you'd expect, and a few might surprise you.
What I Heard At The Olympic Trials
Ultra Running sensation and all-around performance expert, David Roche, shares his experience with Maurten's Bicarb System: the revolutionary performance hack making waves at the top of the sport.
How Cold is Too Cold to Run: 15 Tips
Winter running has limits, but they're further than you think. These 15 tips help you train safely when temperatures drop below what feels reasonable.
5K Training Plan for Absolute Beginners
Your first 5K starts with a plan you can actually follow. This beginner program builds your endurance week by week until race day feels within reach.