Product Description
You're hours into your long workout and that familiar burn starts. Inner thighs. Sports bra line. That spot where your hydration vest rubs. A hot spot on your bum. Chafing isn't just uncomfortable—it's a performance limiter that can end your day early.
Don't Let Chafing Hold You Back
Gooch Goo Anti Chafe Balm is the long-lasting, sweat and water-resistant protection that keeps you moving when other products quit.
Goes on Smooth: This balm creates a protective barrier that doesn't wash off with sweat or water. Unlike petroleum-based products that clog your pores, Gooch Goo's unique formula lets your skin breathe while preventing friction.
Works In and Out of Water: Whether you're grinding through a century ride, swimming open water, or logging ultra miles, this balm stays active. The water-resistant formula means triathletes can apply once and forget about reapplying between disciplines.
Soothing Organic Ingredients: The organic coconut oil and beeswax don't just prevent chafing—they actively soothe irritated skin and support healing. No synthetic chemicals, no pore-clogging fillers. Just premium ingredients that work with your body.
How to Use Gooch Goo
Application: Apply generously to any areas prone to rubbing before your workout. Focus on inner thighs, underarms, "gooch", and anywhere gear makes contact.
Frequency: One application lasts through long training sessions. For ultra-distance events, carry the 100ml tin for mid-race touch-ups if needed.
Pro Tip: Apply to slightly damp skin right after your warm-up for maximum adhesion and protection.
Endurance athletes and triathletes trust Gooch Goo for races and training sessions where other anti-chafe products fail. The waterproof formula means you apply once and stay protected through whatever conditions you face.
For gear that arrives damaged or falls under the manufacturer's warranty: Please send a photo of the damage or error message to hello@thefeed.com. We will either help process a claim for the product and a replacement product or store credit will be provided, or we will direct you towards the correct place to make a warranty claim for the product. For returns on gear that you have used, we follow the manufacturer's instructions for satisfaction guarantees. This is specific to each gear product, terms and conditions may change.
Gooch Goo FAQ's
Everything you need to know before getting started.



One application lasts through most long training sessions, even in wet conditions. The water-resistant formula means you won't need to reapply during a standard triathlon. For ultra-distance events over 6+ hours, you may want to carry it for touch-ups.
Absolutely. Gooch Goo is specifically formulated to be water-resistant, making it ideal for triathletes and open water swimmers. It stays active through the swim leg and continues protecting during the bike and run.
Unlike petroleum jelly that clogs pores and traps heat, Gooch Goo uses organic coconut oil and beeswax that let your skin breathe. It creates a protective barrier without suffocating your skin, reducing the risk of heat rash and irritation.
Yes. The formula uses premium natural and organic ingredients without harsh chemicals or synthetic additives. The coconut oil and beeswax actually help soothe and repair skin rather than irritate it.
A little goes a long way. Use enough to create a visible protective layer on the skin—you should be able to feel a slight coating. The 100ml tin provides enough for multiple race-day applications or several weeks of training.

