Take it within 30–45 minutes after training to hit your recovery window when your muscles are primed to absorb protein. It also works as a between-meal protein boost on heavy training days when you're struggling to hit your daily protein targets.

Research suggests endurance athletes should aim for around 1.6–2.0 grams of protein per kilogram of bodyweight per day. Most athletes fall short of this, especially on back-to-back training days. One Pure Genius Shot delivers 23 grams — a significant portion of your daily target in a single, convenient serving.

BLG is the most powerful fraction of whey protein — the part that carries the highest concentration of leucine and branched-chain amino acids, which are the building blocks that trigger muscle repair and growth. Pure Genius isolates and concentrates BLG so you get more of what actually builds muscle per gram than most standard whey isolates.

Collagen peptides support the recovery of connective tissue — tendons, ligaments, and cartilage — that absorbs punishment during endurance training. While whey drives muscle repair, collagen supports the structural framework around those muscles, making it a smart addition for athletes logging serious miles.

No — Pure Genius Protein Shot contains no caffeine, making it appropriate any time of day, including evening recovery after late workouts.