Product Description
One of the most iconic images of the Tour is the musette bag (or Feed bag) that riders grab from the side of the road and sling over their shoulders with their “Feed”.
Some speculate the musette skyrocketed in popularity after an incident in the 1935 Tour.
Julien Moineau arranged for a group of friends to set up a “Feed Zone” table laden with cold beer to distract the peloton while he continued to the finish line. He arrived 15 minutes ahead of the pack!
This incident is what transformed the feed zone from a stop-and-go affair to the drive-ride-thru scenario that you see today.
The Birth of an Icon
To celebrate the musette, we have an upgraded Feed Musette, now reusable and better suited for everyday use.
The Feed Musette is a functional marvel, featuring a durable fabric, a full-length zipper, and a streamlined design that makes it perfect for both on and off the bike.
We are connoisseurs of musette bags, and when presented with the opportunity to create our own, it resulted in over a dozen prototypes to perfect it. You are receiving a super premium musette that was a labor of love.
For gear that arrives damaged or falls under the manufacturer's warranty: Please send a photo of the damage or error message to hello@thefeed.com. We will either help process a claim for the product and a replacement product or store credit will be provided, or we will direct you towards the correct place to make a warranty claim for the product. For returns on gear that you have used, we follow the manufacturer's instructions for satisfaction guarantees. This is specific to each gear product, terms and conditions may change.
The Feed Musette Bag
Everything you need to know before getting started.
A musette is the classic shoulder bag cyclists grab from soigneurs in the feed zone during a race. The Feed Musette is a reusable, everyday version — perfect for carrying snacks and gear on rides, or just as a casual bag for errands and travel.
Traditional musettes are thin, single-use, and open-topped. This one is built with heavier fabric, a padded strap for comfort, and a full-length zipper, so your stuff stays secure whether you're on the bike or off it.
Yes. It's designed for "on- and off-bike usage," so it works just as well as a gym bag, day bag, or grocery run bag as it does slung over your shoulder on a ride.
Yes — unlike old-school open musettes, this one has a full-length zipper, which keeps your items from bouncing out and adds a layer of security you don't get with the traditional design.
It's made from a heavier-weight fabric than a traditional musette, built to hold up to repeated use rather than the one-and-done race-day version riders are used to seeing.