We’re a passionate group of athletes who believe that nutrition isn't a one size fits all subject. It starts with our staff scouring the earth for new products that we believe in, want to use ourselves, and want to share with you. 

Once we've used the product, we move on to offering exceptional personal service so that you get what you need, when you need it. We support our product recommendations with our own experience, science, and advice from pro athletes. We believe that no matter your sport or skill level, you can improve with better nutrition.

Our team is made up of former professional athletes, cyclists, runners, crossfitters, triathletes and more. You name the sport, we'll give it a try and we'll find the best nutrition for the job. We're out there on a daily basis using the products we sell. We love it because it's really fun! When you receive your hand picked box from The Feed, we hope you know that we're your biggest fan. We're here to fuel your victories.